The Gallatin County Sherriff's office would like the public to know that rivers in the area are high and reaching flood levels. This water is moving very fast, is very cold, has large amounts of debris, and is extremely dangerous. Please stay away from the water! If you must be near it, wear a personal floatation device and be aware of your footing. Do not attempt to drive through moving water. Do not drive over bridges that may be compromised. Please exercise caution and call or text 911 if you have an emergency.

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Pictured: House Rock 6/13/22 morning

LIVINGSTON – Montana Fish, Wildlife & Parks is seeking comments on an environmental assessment for a proposed project to conserve native Yellowstone cutthroat trout in the upper Shields River watershed.

The proposal includes removing brook trout, which invaded the upper Shields River watershed in recent decades and have become a primary threat to headwater populations of Yellowstone cutthroat trout. The project area is a stronghold for a core conservation population of Yellowstone cutthroat trout at high elevation and the northernmost extent of their range.

FWP is proposing to remove the brook trout within the project area using a plant-derived fish toxicant called rotenone. Rotenone is routinely used in fisheries management and breaks down quickly in the aquatic environment. It offers an effective means of eradicating fish species that are incompatible with the management goals of a fishery without endangering the surrounding habitat.

FWP staff have scheduled a virtual public meeting over Zoom for June 16 at 5:30 p.m. to offer more information and answer questions about the project. Information on joining the Zoom webinar will be posted online prior to the meeting at go.usa.gov/xJnkp.

Comments on the environmental assessment will be accepted until 5 p.m. on June 23. Comments can be submitted by email to fwprg3@mt.gov or by mail to the following address:

Montana Fish, Wildlife & Parks
R-3 Fisheries
Upper Shields River Yellowstone cutthroat trout conservation
1400 S. 19th Ave.
Bozeman, MT 59718

BOZEMAN — In celebration of its 50th season, Montana Shakespeare in the Parks has announced its summer tour season, which will open in Bozeman with performances of “King Lear” June 15-18 and “Twelfth Night” June 22-25.  

This summer, the troupe will travel nearly 7,000 miles throughout Montana, North Dakota Wyoming, Idaho and Washington. All performances are free and open to the public. 

According to Kimberly Helms, MSIP general manager, this is the first time the troupe will perform “Lear” and added audiences will discover the magic of famed English playwright William Shakespeare through a progressive and inclusive lens where people from all walks of life are connected through stories and the performances.  

“We couldn’t be more excited to be back on the road performing for audiences and inspiring everyone with a passion for Shakespeare’s greatest works,” said Kevin Asselin, MSIP executive artistic director. “It’s going to be a remarkable 50th season, where audiences can discover these magical tales of tragedy and love for themselves.” 

Montana Shakespeare in the Parks is an outreach program of Montana State University’s College of Arts and Architecture. The organization says it was founded on the firm belief that Shakespeare belongs to everyone, and the accomplished company of performers and staff connect people, communities and the arts, while spreading messages of unity and understanding. 

BIG SKY – Two people received relatively minor injuries Wednesday in a surprise close encounter with a moose in Big Sky.

A group of seven people were walking between Turkey Leg and Sitting Bull roads at Big Sky Resort at about 10 a.m. when they were charged by a cow moose. Two people in the group, a woman and a man received relatively minor injuries.

A game warden with Montana Fish, Wildlife & Parks responded and interviewed several people who had previously seen a cow moose, and a calf in the area recently. It’s likely the moose was acting in defense of the calf, which is normal. FWP staff will monitor moose activity in this area, but no further management action is planned at this time.

Moose are common in southwest Montana and can be defensive and dangerous in surprise close encounters with people or dogs. This is especially true of cow moose with calves. Keep these precautions in mind to avoid negative encounters with moose:

Be aware of your surroundings and be especially careful around creeks and in areas with dense brush.

Travel in groups whenever possible and make noise to alert animals to your presence.
If you encounter a moose, give it lots of space and don’t approach it. Always keep dogs under control.

If a moose charges or chases you, take cover behind something solid, such as a tree.
In some situations, bear spray has been known to be an effective defense tool in moose encounters.

Academic writing could be seen as the foundation for all types of writing. You can’t go through school without writing an essay or some report requiring sources.
 
It usually involves responding to a question posed by another person and having to answer with your opinion backed by facts to bolster your response. However, because academic writing tends to be very rigid, it can be challenging to incorporate flair while maintaining a particular voice.
 
However, there are a few tricks to help you upgrade your academic writing. Take a look at them below.

1. Manage Your Time Efficiently
Raise your hand if you’ve ever waited until the last minute to submit an assignment (don’t be ashamed). It’s a prominent occurrence in academic writing.
 
You feel like your best work comes when the pressure is on. However, although you’ve gotten away with it in the past, it might not bode well for higher education like a master's degree or Ph.D.
 
Writing an excellent academic paper requires you to use your time wisely. To do so, you’ll need to:

 
With adequate time management, you won’t have to worry about figuring out how to answer a complex question. You also won’t need to worry about the different ways you can hit the word count. With the help of the Word Counter and your notes, you’ll have a well-structured essay that meets all the requirements.


2. Read, Read, Read
Throughout your academic career, you’ll often hear people say that reading is fundamental to having a solid essay. Besides the fact that you’ll enhance your reading speed, vocabulary, and overall knowledge, it can also benefit your writing by:

 
Although academic writing follows a specific structure, there’s no limit to the tools you can add to your repertoire to enhance your skills.

3. Differentiate Your Sentence Structure
Yes, academic writing can sound robotic at times. But what you want to avoid is a paper with a monotonous tone all the way through. For example, if you were writing about the distance between the Sun and the Moon, this is how you don’t want your sentences to look:
 
“The Sun is far from the Moon. It will take you 30 billion light-years to get there. You will need a large supply of oxygen.”
 
As you can see, those sentences sound boring and won’t entice the reader to continue reading, even if the topic is engaging. Instead, here’s an example of what you could say to add a bit more flair to your essay:
 
“The Sun is approximately 30 billion light-years from the Moon, meaning you’ll need a large oxygen supply for the journey. However, since you’re in for the long haul, space debris might also be an issue.”
 
For the second example, the sentences were combined into one thought, and you were able to expand on it a bit further by talking about space debris. The additional details give the sentences more fluidity and make them easier for readers to enjoy.
 
Now that’s not saying that you should avoid short, choppy phrases all the time. But limit them where possible to make your writing more appealing.
 
4. Use An Active Voice
A critique you may have heard about your writing in the past is that most sentences are in passive voice. Do you know what that looks like? If not, here’s an example:
 
“Brenda was helped by the professor.”
 
It’s seen as a bad writing habit because it can make your writing seem weaker and dull. Instead, you should use an active voice to help it stand out. This is what it would look like:
 
“The professor helped Brenda.”
 
As you can see, an active voice makes the sentence more concise. While passive voice can be helpful sometimes, it would be better to use an active voice writing style to keep your reader engaged for the duration of the essay.

5. Proofread and Edit Thoroughly
Editing and proofreading can be quite the task because you’re reading over your work and looking for errors and potential changes. However, these suggestions can help your editing process:

ANACONDA – The parking lot at Anaconda Smoke Stack State Park will close for construction starting Monday, June 13.

The park will remain open during the project. Parking will be available along the road leading to the park. Visitors will still be able to access the exhibit, except while the wheelchair ramp is being replaced.

Visitors are encouraged to use caution when visiting the park during construction. The project is expected to be complete in early July.

Anaconda Smoke Stack State Park is about 2 miles southeast of Anaconda. For more information about the park, please visit fwp.mt.gov/stateparks/anaconda-smoke-stack.

HELENA – Going fishing soon? Don’t forget your camera. Montana Fish, Wildlife & Parks wants to feature your fun on the next fishing regulations booklet. With the recent changes to the fishing regulations process, your art will be in tackle kits and dry boxes for two years instead of one. Winners will see their work on the front and back cover of the 2023-24 fishing regulation booklet.

Think beyond the brag board. We’re looking for families having fun and interesting action shots. Help FWP show what diverse fishing opportunities can be found in Montana.

Photo contest:

• Photo must be vertical (portrait) mode, or suitable for tight vertical cropping to fit the available space on the regs cover.
• Photo must be a minimum resolution and size of 6 inches tall at 300 pixels-per-inch.
• FWP will feature your name on the front cover as credit. Please specify how you would like to be credited.
• Please include a short description of the photo, so we can provide some caption information.
• Ownership of the photo is retained by the photographer, who may use his/her image for other purposes.
• Please do not send photos of fish that have been mounted.
• Photo must be taken in Montana.

Art contest

• Kids 12 and younger are invited to submit a colored drawing of a fish that lives in Montana.

Please send in your best photo and drawing today! Email to fwpphotocontest@mt.gov. Deadline is Oct. 15.

Winners will receive their photo on the cover, a subscription to Montana Outdoors Magazine and a Montana Outdoors t-shirt.​

Go fish!

Gallatin Art Crossing (GAC) is pleased to announce Call for Entries for the 2022-23’ show and installation. Creation or contribution for the Gallatin Art Crossing is an opportunity to have your work marketed and on display in downtown Bozeman, Montana for one year and available for sale during that time. Submission fee is $25 per piece and the application deadline is June 10, 2022, with the installation and reception in August. Applications must be submitted electronically through the CaFE platform (www.callforentry.org). Pieces need to be ready to install and withstand outdoor conditions without maintenance for one year. 

Are you looking to start a digital out-of-home marketing campaign for your company? Read on for a few tips that will help.

Digital Out-Of-Home Marketing (DOOH): What Is It?

Digital out-of-home media is essentially a more advanced and customizable form of regular out-of-home marketing. It takes advantage of densely populated areas by placing digital ads in locations with high visibility. The digital nature of these ads gives businesses the ability to be more creative and innovative with their ad campaigns than ever before.

How Does It Work?

Companies that wish to run a DOOH ad campaign have their work cut out for them. In the same way that regular OOH ads work, it is all about researching the location and targeting demographics.

While this can seem like a daunting task, it is really not all that difficult. Here are five tips to help get you started on your DOOH marketing campaign.

Tip #1: Choose The Right Type of DOOH for You

You are probably wondering what a digital out-of-home ad might look like. There are essentially three different types that most companies like to use. These are digital billboards, digital advertising trucks, and digital spectaculars.

Digital Billboards

Digital billboards are probably the first thing that popped into your head when you thought about what digital out-of-home marketing might entail. That is simply because this is the most common DOOH platform.

Billboards are everywhere. On the sides of buildings, next to highways and interstates, and even around sports stadiums. Having an ad on a digital billboard can really grab people’s attention if you do it right.

Digital Advertising Trucks

Next up are digital advertising trucks. These are more common in bigger cities and locations that tend to experience heavy traffic. If you have never seen one before, you can think of it as a digital billboard on wheels. These are great because they often get a captive audience during rush hour in cities like New York, Chicago, and Los Angeles.

Digital Spectaculars

Lastly, digital spectaculars are the rarest form of DOOH, but at the same time, potentially the most effective. One primary example of this that everyone knows is Times Square in New York City. Times Square is a large hub of digital ads that has been featured in countless TV shows and movies. It is truly a great way to have your ad seen by thousands of people every day.

Tip #2: Know How To Buy

Once you have determined the platform for your DOOH ads, you will need to know how to buy them. It can be rather complicated as there are four main ways these types of ads are purchased.  
Programmatic Guaranteed

Programmatic guaranteed is a type of private auction that requires an invitation. This model for ad purchasing is often reserved for major corporations and big contenders.

Non-Programmatic Guaranteed

This method is somewhat grueling as it can often take a long time and a lot of effort to put together. Inventory is sold at a fixed CMP (cost-per-mile) rate, so it is usually a more direct route to take.

RTB

If you are looking for the most cost-effective form of DOOH platform purchasing, look no further. RTB, or real-time bidding, is auction-based and allows for competition between users and different advertisers. With additional inventory and capabilities, this is often a preferred method of purchasing.

Programmatic Direct  

You could probably tell by the name, but this is the most direct form of DOOH ad purchasing. With the programmatic direct method, the sales representatives and advertisers strike up a deal directly. Prices and inventory are usually on a case-by-case basis, based on a fixed CMP.

Tip #3: Location Is Key

Digital out-of-home media is all about location. If you want your ads to make the highest impact possible, you will need to research demographics that are likely to purchase your products or services and place ads in locations they frequent. This ensures that you use these ads to develop genuine customers who will be loyal.

Tip #4: Design to Target

Once you know your demographic and the location for your ads, it's time to start designing. During this phase, it is critical to not only make the catchiest ad. While you want it to be catchy and memorable, you want it to target your preferred demographics specifically.

Tip #5: Monitor the Success

Lastly, make sure that you monitor the success of your ad or lack thereof. If your ad is doing amazing in a certain location, you may want to place more ads like that in similar locations. If your ad is not doing great in one location, you may want to move it somewhere else. Monitoring your ad's success is tricky, but it can be done. And it ultimately helps you make smarter future decisions.

The Bottom Line

Digital out-of-home marketing is a great way to get your brand in front of the demographics that are likely to follow you. Just follow these tips and enjoy your new and improved DOOH ad campaign!

HELENA – Montana Fish, Wildlife & Parks will be hosting a series of public meetings this summer and fall to gather ideas about local elk management issues and population objectives. Meeting places, times and details are posted on the FWP website.

FWP began developing a revised statewide Elk Management Plan in 2020. The first step in the process was to convene a citizen’s group to develop guiding principles for revising the plan. The next step is to gather input on current elk population objectives and other local challenges that could be addressed in the revised Elk Management Plan.  

“Revising the statewide Elk Management Plan is a critical step for improving elk management to meet both hunter and landowner expectations,” said FWP Wildlife Division Deer/Elk Coordinator Lindsey Parsons. “Public input from the beginning is critical and we’re hoping hunters and landowners alike will provide comment during this scoping period.”

A public comment period will be open from June 20 to Oct. 15. Beginning June 20, comments can be submitted online or emailed to FWPWLD@mt.gov.  

Input gathered during the local process will be used with information obtained at the statewide scale to develop a draft Elk Management Plan.

Once the draft Elk Management Plan has been developed and released, there will be additional public comment opportunities offered.