Bozeman Magazine

The internet has changed sales and marketing forever. Traditional advertising on TV, radio, and in newspapers still has its place in the marketing mix but their effectiveness are diminished. If traditional marketing is less effective, what can you do instead? Inbound Marketing is a comprehensive marketing process being adopted by tens of thousands of companies around the world and some of the most innovative companies in Montana. Inbound Marketing helps customers find you when they are ready to buy. This strategy has been known to lower the cost of leads, and inbound leads are 4 x more likely to close than leads from other sources, including digital advertising. What will I learn? During the Inbound Marketing Bootcamp you will learn a proven, step-by-step process to implement the Inbound Marketing process in your business. Using this strategy, you will begin to generate inbound leads immediately. This is not a course on theory. It is a hands-on, interactive educational course and when you leave you will have the tools needed for immediately implementing your first inbound campaign. Bootcamp topics include: -The fundamentals of the Inbound Methodology -Why the Buyer's Journey is crucial to your content strategy -How to create remarkable anchor content -Why it's vital for B2B and B2C businesses to develop personas -The anatomy of a landing page, call's to action, lead capturing forms, and thank you pages -The fundamentals of blogging for business -How to amplify your content with social media Who else will be there? This workshop is suitable for professionals - in all industries and with all skill levels - who want to grow their business through generating more leads. It will also be a great opportunity to connect with your peers and dust off (maybe even replace a few) tools in your marketing toolkit. Space is limited. Save your seat by registering today. About Can-Do Ideas We are a leading inbound marketing agency and Montana's only HubSpot Gold Partner. Our team focuses on helping clients grow their business through analytics, remarkable storytelling,